The Professional Pest Management Alliance is urging homeowners to protect property from termites this spring

FAIRFAX, VA (February 20, 2024) — Spring is fast approaching, and termites are starting to swarm! To help homeowners keep their property safe from these destructive pests, the Professional Pest Management Alliance (PPMA), which serves as the public outreach arm of the National Pest Management Association (NPMA), is calling on the pest control industry to educate homeowners during Termite Awareness Week, taking place March 3-9, 2024.

Recognized by Chase’s Calendar of Events, this annual event highlights the threat posed by termites, advises homeowners on the best ways to prevent an infestation and encourages them to work with a pest control professional.

“Our industry knows just how destructive termites can be, but most homeowners are not always aware of the extent of their threat,” said PPMA Executive Director Jim Fredericks. “When adjusted for inflation, the estimated annual cost of termite damage in the U.S. is approximately $6.8 billion. We need industry partners to help drive home this message, underscoring the importance of working with a pest control professional as termite control is not a do-it-yourself task.”

Companies can participate by utilizing #TermiteAwarenessWeek in social media posts or by resharing PestWorld social posts. PPMA also created a marketing toolkit exclusive to Mainframe subscribers on PPMAMainframe.org. The toolkit contains valuable materials, including a customizable press release, social media content, logos and headers, infographics and high-resolution photography and video assets.

For more information about PPMA or to subscribe to Mainframe, visit http://www.NPMApestworld.org/PPMA.

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About the Professional Pest Management Alliance

The PPMA was founded in 1997 to grow, promote and defend the pest management industry. For more than 25 years, PPMA has served as the voice of the industry and continues to proactively provide the public with information and education on the value of professional pest management through its consumer media relations, public service announcement, advertising and online communications programs it conducts on behalf of the National Pest Management Association. It actively manages the consumer websites, PestWorld.org and PestWorldForKids.org, and social media channels as @PestWorld on Facebook, TikTok, Twitter, Pinterest and YouTube. For more information, please visit PPMAMainframe.org or NPMAPestWorld.org/PPMA.

About the National Pest Management Association

The National Pest Management Association (NPMA), a non-profit organization with nearly 5,000 members from around the world, was established in 1933 to support the pest management industry’s commitment to the protection of public health, food and property. This commitment is reflected both in the continuing education of pest management professionals and the dissemination of timely information to homeowners and businesses. For more information, please visit NPMAPestWorld.org.