Launching During Bed Bug Awareness Week, The New Resources Educate Consumers on Prevention and the Importance of Professional Treatment 

FAIRFAX VA.- April 30, 2025 — The Professional Pest Management Alliance (PPMA) is launching a compelling new initiative to demonstrate how bed bugs can masterfully invade homes and how rapidly a few bed bugs can turn into a widespread infestation. 

Coinciding with Bed Bug Awareness Week, June 1-7, 2025, PPMA will premiere “Bed Bugs Exposed,” an innovative video series developed in collaboration with the New Orleans Mosquito, Termite and Rodent Control Board. This eye-opening campaign features a fullyconstructed model home – complete with a furnished bedroom and living room – to demonstrate the alarming speed and efficiency with which bed bugs can infiltrate living spaces, penetrating even the smallest crevices and most unexpected hiding places. 

"Until you've experienced a bed bug infestation firsthand, it's hard to comprehend how elusive they are," explained Jim Fredericks, Executive Director of PPMA. "'Bed Bugs Exposed' provides an unprecedented, real-world demonstration that shows exactly how these pests operate. It’s important to highlight these cryptic pests, as our research shows that only 24% of Americans know what to look for when it comes to a bed bug infestation. Launching this resource during Bed Bug Awareness Week helps us raise awareness just  ahead of peak summer travel season.”

PPMA encourages all pest management companies to participate in Bed Bug Awareness Week.  Companies can amplify prevention messaging and highlight the need for qualified professional treatment by sharing bed bug-related content across their platforms using #BedBugAwarenessWeek. Mainframe subscribers can access an exclusive toolkit at PPMAMainframe.org featuring a customizable press release, suggested social media content, logos, and high-resolution photos and video.

For additional information about PPMA, its marketing programs, or how to get involved in supporting these essential consumer education programs, please visit http://www.NPMApestworld.org/PPMA. Be sure to follow PestWorld on YouTube, Facebook, Instagram, TikTok, Pinterest and X (formally Twitter), to be one of the first to watch “Bed Bugs Exposed” when it debuts in June. 

###

About the Professional Pest Management Alliance

The PPMA was founded in 1997 to grow, promote and defend the pest management industry. For more than 25 years, PPMA has served as the voice of the industry and continues to proactively provide the public with information and education on the value of professional pest management through its media relations, public service announcement, advertising and online communications programs it conducts on behalf of the National Pest Management Association. It actively manages the consumer website, PestWorld.org, 
and social media channels as @PestWorld on Facebook, Instagram, TikTok, X, Pinterest and YouTube. For more information, please visit PPMAMainframe.org or NPMAPestWorld.org/PPMA. 

About the National Pest Management Association

The NPMA, a non-profit organization with more than 5,500 members, was established in 
1933 to support the pest management industry's commitment to the protection of public 
health, food and property from the diseases and dangers of pests. For more information, 
visit PestWorld.org or follow @PestWorld on Facebook, Instagram, X, Pinterest, TikTok and YouTube.

Survey Methodology

This survey was conducted online within the United States by The Harris Poll on behalf of NPMA between April 2 – 4, 2024, among 900 U.S. adults ages 18+. The sampling precision of Harris online polls is measured by using a Bayesian credible interval. For this study, the sample data is accurate to within +/- 2.5 percentage points using a 95% confidence level. For complete survey methodology, please contact NPMATeam@vaultcommunications.com.